Is Boohoo set to swoop on Burton and Dorothy Perkins

Sky News reported that Boohoo is “in advanced talks” to acquire the Burton, Dorothy Perkins and Wallis brands from the administrator to Arcadia Group.

ASOS was earlier in the week reported to be in exclusive talks to buy Topshop, Topman, Miss Selfridge and HIIT, with the Topshop Oxford Circus flagship being possibly the only physical store to survive out of the hundreds Arcadia operates.

Boohoo may not be about to get its hands on Topshop, as ASOS still looks to be the most likely buyer of Arcadia’s star label. But those brands ASOS isn’t looking at could soon be part of the Boohoo Group, setting the seal on what some will see as a worst-case scenario with every one of Arcadia’s labels becoming online-only.

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